California, No Doubt About It Buckle up, Californians. Salesforce events are coming to a city near you. From Los Angeles to San Francisco, there’s bound to be an event where you can dip into the Salesforce ecosystem for learning, networking, community or curiosity! Whether you’re an admin, developer, TrailheadX pro or architect, here are five major Salesforce events happening in California that you definitely don’t want to miss in 2020. Events to Know … in Different Area Codes CenCal Dreamin’ 2020 in Fresno – January 23 This inaugural event has been created to establish a Salesforce User Community in Central California. There are currently events held in Northern and Southern California, but nothing that targets the users between Sacramento and Bakersfield. Enter, CenCal Dreamin’! This one-day event is not only affordable, but located at Bitwise Industries, a local tech hub dubbed “The Mothership of Technology.” CenCal Dreamin’ is ideal for executives or managers interested in increasing user adoption within their organizations, Salesforce Admins (or perhaps the “accidental admin”), or attendees who are interested in specific Salesforce products such as CPQ or Email Automation. Registered attendees can select from one of four offered tracks — Executive/Manager, Admin (Beg), Admin (Int/Adv) or Specialty — and attend topic-specific Breakout Sessions that will directly address areas of interest to your role in your organization. Each track will include three breakout sessions. CenCal Dreamin’ offers coffee throughout the day, lunch, snacks and a happy hour included to network and celebrate what’s been learned. Tickets are $85. To learn more or register, click here. Force Academy LA 2020 in Los Angeles – May 2020 Force Academy Los Angeles is a one-day learning event facilitated by the Salesforce Community in Southern California. Free to anybody who wants to attend, this conference is ideal for admins, budding developers and everyone in between. Here, sessions are lecture-style and are encouraged to have a hands-on learning element for each. Attendees will meet leaders in the community, MVPs, partners and Salesforce team members – all in a comfortable, laid-back setting. In addition to engaging speakers and beginner developer sessions, attendees get to be a part of the Apps Demo Jam—live, innovative demonstrations. Those in Southern California who want to learn, network and immerse themselves in the Salesforce ecosystem should definitely attend this free event. Learn more about this event here. TrailheaDX Salesforce Developer Conference 2020 in San Francisco – June 9 – 10 This extensive and fascinating event facilitated by Salesforce is a must-attend for all Salesforce developers. Here you’ll find the “latest and greatest” Salesforce products and innovations from engineers and product leaders in the ecosystem. Loads of networking opportunities with other developers, as well as insights and learnings from Salesforce admins and architects. TrailheaDX prides itself on hands-on workshops, expert-led sessions, connections with colleagues and Salesforce personnel, and interactive games like “TrailheaDX Quest.” Opportunities for further connections come from the Salesforce “Global Gathering.” There are hundreds of technical sessions, several keynotes, small group classes, demos, certifications and an immersive Bootcamp. There are so many ways to learn and engage here. This event is perfect for TrailheaDX developers, admins and architects. Tickets are typically around $499. Free keynote and expo passes are also available. Learn more here. NorCal Dreamin’ 2020 in Sacramento – June 2020 Representing Northern California is NorCal Dreamin’. Facilitated and coordinated by the Salesforce Community, this conference is described as “1 1/2 days of Salesforce awesomeness.” Here you’ll discover 35+ sessions, product demonstrations, hands-on training, one-on-one expert help, Question and Answer sessions, several outstanding keynotes and a wealth of networking opportunities. Located right across from the California Capitol building, it’s easy to locate for anyone local or traveling to Sacramento. NorCal Dreamin’ has something for anybody involved in the Salesforce ecosystem. There are sessions/tracks for Admins, Developers, Users/Executives, Marketing, Nonprofits and Government/Public Sector. Tickets are around $175 and they offer free expo access as well. Learn more about NorCal Dreamin’ by clicking here. Dreamforce 2020 in San Francisco – November 9 – 12 Any and all persons involved in the Salesforce ecosystem has heard or attended this flagship annual conference from Salesforce in San Francisco. Considered one of the premier events in the industry, this particular symposium draws some of the biggest names in the world for acclaimed keynote addresses—Barack Obama, Apple CEO Tim Cook and Game of Thrones actress Emilia Clarke are just a few. The conference boasts a very large selection of workshops, sessions, talks, and industry events; there’s also a wide array of product demos and hands-on displays. Dreamforce is overflowing with networking opportunities for attendees and plenty of fun – with extraordinary concerts and parties throughout the four-day event (past bands showcased at Dreamforce include Fleetwood Mac, Metallica and U2). For anyone involved with Salesforce, this event is a must-attend to finish off 2020. All levels of Salesforce users are welcome to participate. The registration fee depends on how early you register for Dreamforce — the earlier, the better. The current full conference pass price ranges from $1,599-2,299. Our team went and had a phenomenal experience! Read about our great time here. To learn more about Dreamforce, click here. Any and All Things Salesforce, We Can Help At Shift3 Technologies, we use a consultative approach to help businesses who use Salesforce determine the best strategy to identify your challenges, implement appropriate solutions and enhance your systems. Come clicks or code, we have your Salesforce back. Worried about your Lightning transition? Check out this 5-minute read. For a free consultation, email [email protected] or call 559 550 3300 today. This post was written by Celeste A. Barron, Content Development Manager. You’ll find her scalding her tongue not once—but twice—drinking hot tea. 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