Yes, Technology Really Can Help Your Business! One the most resounding questions we get from business owners is, “Can technology really help my business?” The short answer is yes. (The long answer is also yes, but we’ll get into that shortly.) Absolutely, incorporating technology into your business model will always help. Whether you’re adding a video component to an existing application or redesigning your website so it’s responsive to handheld devices, by incorporating technology into your existing tools, you’re enabling your business to grow, potentially improving your customer experience and positioning your enterprise to scale. Mobile Apps Can Help Your Business (We have proof!) It’s all about the growth game! Companies who truly want to grow their business in today’s work-from-home environment are really leveraging mobile applications. Not only can users engage easily from their smart devices and tablets, but having an app also enables brand recognition and authority in the marketplace. Having a mobile app allows for more accessibility, increasing scalability and BOOM—causing growth. Take our client,Tatstat. Their new mobile app is a professional booking platform and CRM for tattoo artists. This platform helps 1) Tattoo artists trying to manage their appointments on multiple social media platforms and channels and 2) Clients wanting a streamlined way to book a tattoo appointment with an artist. Prior to the app, appointments were booked with pen and paper, email, social media direct messages, etc. Managing the daily inefficiencies of trying to schedule with multiple people on several different platforms was a struggle. It really starts to affect the bottom line for artists trying to keep up. Our solution was a mobile app integrated with Instagram, Venmo, Paypal and Google Calendar to enable artist promotion, payment collection and streamlined communications for appointment bookings. Today, Tatstat has roughly 500 subscribing artists with about 25% using the app on a monthly basis. Within the first year of going live, the tattoo artist who commissioned the project doubled her revenue. She’s expecting that to double again in year two. BADA BING—proof. Web Applications Can Help Your Enterprise (We have proof of this too!) Web applications may not sound as sexy as mobile apps, but they’re outstanding in helping business owners automate paper processes, eliminate time-consuming manual data entry, organize transactions, process payments and even easily monitor revenue. In short, they help your business function like a well-oiled engine, eliminating man hours (and many times, human error) and KABLAM—increasing revenue. Vocation Plus Connections (VPC), a community-based vocational rehabilitation program that serves adults living with developmental disabilities, came to us for a web app. Their central scheduling system for facilitating transportation and care staff is based around a constantly evolving tracking system that has to be consistently updated to reflect real-time changes. They previously managed this tracking system on a magnetic dry-erase board, and then later on a very elaborate and convoluted spreadsheet (which took many hours to oversee and update). We worked with VPC to develop a custom, web-based scheduling application where staff members could update the scheduling system via an interactive dashboard that could be managed by multiple people in real time. Today, staff can manage their drivers’ routes, direct care staff tasks and clients’ schedules all with the click of a few keys. Since using their new scheduling portal, VPC has grown their client base from 160 to 200+ (25% growth). They can now put their focus on empowering the clients they serve and less on administration. VPC now saves upwards of 20 employee hours a week on scheduling and communications with this new tool. BOOM SHAKA LAKA—proof. Be Our Next Success Story The two businesses mentioned above are just two great examples of how technology has helped businesses grow. Whether you’re a small business owner trying to scale your business to serve a worldwide marketplace or a CEO of a Fortune 500 company trying to connect a disparate system to newer platforms—technology is the common denominator to get you there. So to reiterate, YES, incorporating technology into your business will always help. If you’re unsure about the type of technology you need, no problem. Our team of sales wizards and dazzling developers speak both technology and business. We’ll talk about your long-term goals and see which technology fits your business model. We would love to be able to say KABLAMMO—your app is proof that technology helped another business succeed. If you’re interested in uncovering the tech possibilites available to your organization, click this link to schedule some time with one of our experts. This post was written by Celeste A. Barron, Content Development Manager. You’ll find her STILL running late to meetings even though they’re at her kitchen table via video.